Wallonie-Bruxelles Musiques (W.B.M.) was created in 1984 to help artists, producers and publishers from the French-speaking community of Wallonia and Brussels to make their mark in the musical cultural industry; in all kinds of music.
The agency is co-managed by Wallonia-Brussels International (WBI) and the Ministry of the French-Speaking Community of Wallonia-Brussels.
Since then, it has developed its work around different axes:
• supporting their presence at music markets, both for recorded sound and the performing arts. These include events such as: MIDEM, WOMEX, BABEL MED, JAZZAHEAD ...
• supporting the presence of artists at the major festivals and international showcase events that can lead to major breakthroughs.
• the development of two programmes to support professionals: aid in promoting albums released in markets outside Belgium and tour support for artists when a record is released or for showcases intended for professionals;
• welcoming foreign professionals at major music events in Wallonia and Brussels
• the organisation of promotional operations around specific sectors of musical activity: for example : focus on 13 artists from Wallonia and Bruxelles in the Montreux Jazz Festival, Le Jazz Perd le Nord (4 editions in Paris and Avignon), …
• the creation of international promotional tools: CD’s (jazz, classical, chanson, rock), DVD of video-clips, …
• the development of an information policy : web site (www.wbm.be), newsletters, …
• participation in international networks : the Conseil francophone de la chanson (North/south co-operation), European Music Office (European music policy and pilot projects), EJN (European Jazz Network), ...
Liliana Graziani
Jazz and World Music Manager
Liliana.graziani@cfwb.be |